You’re thinking about putting your home on the market. The place you worked so hard for. The house you raised your kids in. The home that holds so many memories. Chances are, it’s one of your most important assets and you’re wrestling with the emotion of pricing such a valuable commodity.
According to a recent survey, most sellers have unrealistic price expectations. The data showed 92% of agents believed that vendors price expectations are too high when selling. This was supported by the number of sellers (36%) who had expectations of up to $50,000 above the market price. In addition, 55% of agents agreed that the homeowner’s expectations are above market price expectations by $50,000 or more.
Here at Perspective, we know you love your house—that killer kitchen, the beautiful swimming pool and all those sentimental memories. But we also know what happens when you price a property too high.
Sales Consultant, Adrian Stroh, says the price of your property can make or break your success. “If you decide to price your home too high, it may take longer to sell. The longer it’s on the market, the more doubt you’ll create about whether there’s something wrong with your home. A high price can also help sell other properties around you in comparison—buyers may think they’re snapping up a bargain.”
So how do you set a reasonable price on something that has so much value to you? Adrian believes it’s all about doing your research and getting a second opinion. “I suggest visiting open homes, viewing current listings online, getting professional advice from a local real estate agent and listening to their feedback about your home,” he says.
Adrian takes us through the ways a professional agent can help you form realistic expectations about the worth of our homes.